Tag Archives: UK
5Nov

Burgeoning Share of Digital Marketing Expenditure in UK

digital-marketing-uk-webvizion

In the Digital era, Digital Marketing has become a norm now. It has replaced the Phrase ‘Whether to spend on Digital Marketing or not’ by ‘how much and how to spend on Digital Marketing’.  A Company that does not focus on Digital Marketing is out of the focus of consumer and consequently kicked out from the competition. It is unbelievable but yet a fact. UK’s Digital Budget is more than the yearly Budget of some small countries like Belize and Papua Nuova Guinea. Last year, digital expenditure in the UK touched   £ 8.61 billion. This was revealed in Digital ad …

2Nov

Social Media Marketing-Investment for Startups and small Entrepreneurs

social-media-marketing-webvizion

Social Media Marketing – Kick-starting a small business venture is synonymous to a series of challenges. The world of marketing is crowded and marketers are jangling to have their voice heard. For startups and small entrepreneurs, expenditure on traditional Marketing is often seen as hungry monster. They constitute a large proportion of hard-earned savings or borrowings but carries high risk and uncertainty. Then what is the feasible solution to score high return on investment? The million dollar answer is Social Media Marketing. Before discussing Social Media Marketing it is important to understand the mechanics of Social Media and its impact. …

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