Webvizion Blog


SEO world of Google Galaxy-Google Panda as Protector of Google Search Engine


Google Panda – Google always aims to provide evergreen and quality-content on its Search Engine Results page (SERP).

Similarly, Every SEO expert wants his website to be listed on the top of the Search results.  But for the sake of better Digital Marketing, some of them manipulate the search engine. This is categorized as wrong and fraudulent tactics.

However, Google always focuses on providing high quality, relevant and trustworthy websites along with valuable content and fruitful user experience. To achieve this goal and minimize manipulation, it has employed Panda   as a guard and protector in the year 2011.

Further Google Imposes penalty on defaulters and devalue their websites. Just as thieves are scared of police and not a common man, similarly if you are honest in dealing with your websites you don’t have to worry for pandas. Google panda is not enemy of experts providing Social Media Marketing. What it expects from SEO Experts is evergreen content.

Google Panda

Technically speaking, panda is algorithms in SEO world. This algorithm plays a crucial role in Search Engine Optimisation, which has a significant impact on the performance of SEO experts. For Google search engine, its Algorithm determines what course of action should Google take to find pages relevant to keywords put in the search engine and in what sequence the different pages would be displayed. Page ranking is one of the crucial components of Google’s search algorithm.

Google Search Algorithms ( Panda )

The algorithm ‘Panda’ derived its name from the name of engineer Navneet Panda, employee of Google who invented this algorithm.

Google panda, also known by name farmer update, was launched on February 24, 2011. The basic function of Google’s panda is to act as a search filter in Search Engine Results page (SERP)-to identify websites with low quality content and display them at lower rank in google search results. It acts as a watchdog to the quality of content on websites-rewards the websites having good quality content and imposes penalties on the websites who duplicate the content. This is done to maintain the brand of google as a Universal source of knowledge.

Google Panda Update Guidelines

Imagine If low quality/copied content is shown on the top of search result then it would damage the reputation of google and make the user hopeless about the credibility of google. Google is viewed by users as a destination of endless information and useful learning. Its learning potential is beyond any other learning system on our planet. Low Quality content on search engine is more deteriorating than failure to provide the result.

Over the last five years panda has done a credulous job by sweeping out the low-quality content. Consequently, garbage has been replaced by quality content.  However, in the year 2015, it further advanced in terms of continuous quality control (24 hours and 7 days) by cleaning up and cleaning out poor-quality content. It is a signal and lesson to high quality websites about ‘Survival of the fittest.’

Just like car servicing is required monthly or Quarterly, similar case is with Website Maintenance. SEO experts should maintain the quality content on a permanent basis—posting quality content first time and poor-quality content second time would lower the ranking of the websites. To sum up, evergreen quality content is required.   Garbage should be cleaned out and quality should continuously flow on Google search engine.


Leave a comment

Your email address will not be published.Field is required

You may use these HTML tags and attributes: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>

 Previous  All works Next 
Google Reviews
Mariah Mckenzie
Mariah Mckenzie
00:09 20 Jun 17
An absolutely amazing experience! I wish I could give them ten plus stars. They were able to meet every single one of my wishes and expectations. I had a general idea of what I wanted my blog to look like and they were able to provide me honest advice and create a site that was beyond anything I could have wished for. Whenever I have a questions, whether its the weekend or late a night, I almost immediately hear back from them and have a resolution. This is the best customer service I have ever received. I promise you won't be disappointed if you use their services!!!
Tara Sowden
Tara Sowden
03:01 10 Aug 17
Divya is nothing short of AMAZING!!! I asked her to do the impossible and blend two completely opposite unrelated concepts into one that worked. What she came up with was way beyond anything I could have hoped for!!! She stayed in constant contact with me even calling to make sure she understood what I was going for, and was very patient with me and all my crazy ideas and revisions. She completely made the impossible possible for me! I am so glad I found her and can't wait to work with her again!!!
M Rhodes
M Rhodes
13:52 07 Aug 17
I have been thrilled with my experience working with Divya. She has been incredibly patient, responsive to my requests and attentive to my concerns. She went above and beyond for the very reasonable price charged to create a logo for my business. I am truly pleased with the results and look forward to opportunities to work with Divya and WebVizion in the future. It was a fun process and the logo is terrific! I will absolutely recommend to others.
20:44 02 May 17
Absolutely amazing company! I highly recommend Webvizion UK. Gupta communicated every step of the way to make sure final designs were more than perfect. Excellent communicator! I'm from Canada and she offered to call me any time of day to talk about my vision for my logo and banners. Super fast turn around (a day). Super speedy with design and communication. Best customer service I've ever received.
Claire Douglas
Claire Douglas
15:34 02 Aug 17
Fantastic service. I love my logo - it captures perfectly what I was looking for. Thank you so much for your help, time and patience!
See All Reviews